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THE JIM ROHN
WEEK TWENTY-EIGHT
Welcome to Twenty-Eight of the Jim Rohn One-Year Success Plan. We hope you are
having a great week and are ready for this week's journey.
During Pillar Seven, we are learning the importance of networking and referrals. If you
stop and think about it, almost everything we do involves networking in some fashion.
You can have a great deal of influence just because of the sheer amount of "networks"
you are in. Stop and consider how many different groups you are a part of--your family,
your work, your friends, your church, your industry, clubs you are a member of, sports
teams you and/or your family participate in, your children's school and activities, etc.
Even though you may not be aware of it, you are also considered a part of someone else's
network. There is value in that. You have the opportunity to influence any or all of these
groups/networks you are part of. What kind of influence do you want to have in your
networks? You can develop and/or improve your ability to influence others. Jim and
Chris share in today's edition how to become a valuable resource for others, which will in
turn, enable you to become an influencer in your world.
Enjoy this week's lesson and make it a great week!
Kyle
"Your ability to persuade and influence others determines the quality of your life, and
your self-confidence."
-- Brian Tracy
Copyright Jim Rohn International 2002-2004
447
Copyright Jim Rohn International 2002-2004
448
NETWORKING
A
AND REFERRALS
Jim Rohn's Seventh Pillar of Success: Networking and
Referrals, Part Two – Becoming a Person of Influence
Hi, Jim Rohn here. Here is what we are covering this month under the topic of
Networking and Referrals:
1. Developing the Attitude for Networking (and life).
The old saying is true that your
“attitude determines your altitude”. You will only go as far as your attitude will carry
you. We will look at the kind of attitudes that will enable you to successfully expand your
network and make your life all that it can be. There are certain attitudes you must have
toward circumstances, and those that you must have toward yourself and others. Your
attitude also governs the process of what takes place when you are networking. We took a
look at the whole world of attitude in last week's edition.
2. Becoming a Person of Influence.
The ability to attract and influence others is
paramount to being a successful networker. We will cover the principles of influence and
what motivates others to follow your lead, which in turn builds your network. We will
also discuss how to expand your Rolodex with people who want to go with you to greater
heights. This will all be covered in today's edition.
3. Working your Network.
It takes a certain skill to search for and gain new referrals in
order to expand your business. We will show you how to develop your network and grow
your business--what to do before the meeting, during the meeting and after the meeting,
all designed to help you grow your business through an expanding network of people. We
will cover this next week.
4. Getting the Referral.
The success of your business depends on keeping your current
customers satisfied while at the same time gaining new customers. The key to getting
new customers is getting the referral. We will discuss a technique for this and also cover
the in's and out's of working with people in such a way that they help you find others to
grow your business. And they will gladly refer you! We will cover this in two weeks.
This week as we cover the topic of "Becoming a Person of Influence," I specifically want
to focus on the Principles of Influence:
Principles of Influence
When I think about the basic principles of influence, I think of three main elements.
These are the very core elements that give people the ability to influence others.
Do you want to expand your influence and become a leader? Of course you do. There are
many benefits to doing so--you can have better relationships, you can make more money,
and you can make a difference in the lives of others. That's fun!
Copyright Jim Rohn International 2002-2004
449
When you apply these principles to your life you will see yourself become a better and
more highly skilled person--and that will cause you to see your influence in your network
grow exponentially. So let's take a look at these three basic principles of influence:
Principle One: Character does indeed count.
I always find it interesting when there is a discussion on whether or not character matters
in leadership. Of course it does! You simply cannot become a person of long-term
influence if you lack good character.
Of course, the obvious questions are "What is character?",
"What does it consist of?", "What are people looking for in
character?"
Character is an issue of trust. People want to be able to trust
you. They need to know that what you say is true. They need
to know that when you say you will do something, you will.
What makes people trust others? Honesty. Do you tell the
truth? Always? If you do, you will greatly enhance your ability
to influence. People will listen when you speak. They will
know that what they hear is what they get.
Honesty is being the same personally and professionally. You don't act one way in one
situation and another way in a different situation. When people see you tell a "little white
lie" in one situation, it is only natural that they will wonder if you are eventually going to
tell them a "little white lie" as well.
If you want to influence others, first and foremost make sure that you are a person of
character and integrity. This is a central issue of influence.
Principle Two: To influence, you must be great at what you do.
The last in the class is not usually the influencer, right? Right! Who is usually the
influencer? The first in the class. People look up to those who produce the best results.
People want to see that those they listen to have already achieved a certain level of
success. So if you want to influence, develop a reputation for excellence. By continually
sharpening your skills and knowledge, by improving your relationships and your
finances, you will more easily position yourself to be an influencer in the lives of others.
Principle Three: Influence is based on helping others.
One of the most influential quotes in the arena of personal and professional development
in the past fifty years has been my friend Zig Ziglar's quote about how you can achieve
anything you want in life if you will help many others achieve what they want out of life.
It has been so influential because of its innate truth.
It reminds me of Jesus' words, "Whoever wants to become the greatest among you must
become the servant of all."
Copyright Jim Rohn International 2002-2004
450
You see, true influence is about serving and helping others. Do you want to be the "go to"
man or woman in your network? Then be the best helper or servant in the group. Do you
want to be connected like no one else? Then be the person whose name comes to mind
when people ask themselves, "Who could help me with this?" If your name pops into
their mind, that is influence! Why, because they will call you and you will get the
opportunity to influence. And if you can deliver the goods, your reputation will grow
even more!
Let's make some simple applications of these principles:
You want to be a person of influence in your network, right? Good. Let's take a group of
50 people that you know. Who will rise to the top and become the influencers? Will you?
Who will be listened to most closely when they speak? Who will move the group when
they share their opinion? It will be those who combine the three elements above in the
most integrated way. If you are a person who is known to have high character, a
reputation for excellence, and who helps others, then you will be in a strong position of
influence.
Think about those things this week. Think about where you are in relation to each of
these principles. Grow in each and you will position yourself nicely in your network!
Below, Chris shares on building your Rolodex and how to talk to anybody anytime. After
that he will give you some questions for reflection and some action points for the week.
Until next week, let's do something remarkable!
Jim Rohn
“There are four ways, and only four ways, in which we have contact with the world.
We are evaluated and classified by these four contacts: what we do, how we look,
what we say, and how we say it.”
-- Dale Carnegie
Copyright Jim Rohn International 2002-2004
451
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